PHARMACONSULTING

THE CONSULTING OF PHARMACEUTICAL COMPANIES ON THE QUESTIONES REGARDING STRATEGIC MANAGEMENT DECISIONS

Types of pharmaconsulting:

  • Development of a brand strategy and portfolio clusters;
  • Calculation of the marketing budget and preparation of an optimal plan of marketing activities;
  • The audit of the effectiveness of promotional campaign, etc.;
  • Calculation of an optimal amount of FTI and its territory distribution;
  • Creation of motivational scheme, KPIs;
  • Audit of the effectiveness of the promotional channels;
  • Sales forecasting;
  • Assessment of the market potential of the drugs which are planned to be launched;
  • Development of the systems for the categorization of clients.